A new movement for parents, founded by parents

MAMA was founded by Julie Scelfo, a former New York Times staff writer, media ecologist, and mother of three. Julie was quickly joined by hundreds of other parents across the country who saw the effects social media and other addictive technologies were having on their children. I started a local chapter in September of 2024 named MAMA Conejo Valley. What can’t we do, when we do it together? Sign up for the newsletter to join!

What MAMA believes

  • Childhood is being stolen by screen time

  • Kids grow best from real life play and from time spent with people

  • The longer we wait to give children devices, the healthier they will be

  • Schools should be places to learn, not marketplaces for tech companies

  • If online spaces aren’t safe, they shouldn’t be available to kids

  • Tech companies don’t care about kids. They only care about profits

  • Big tech doesn’t play fair so we’re done being nice